For every person that visits your website and doesn’t convert – it’s a lost opportunity. But, with Google remarketing you can still win your visitors over and reengage them across Google’s Display Network (GDN), with the aim of driving them back to your site and growing your conversions.
Targeting past visitors is a profitable exercise, as they’re already somewhat aware of your brand, having shown an interest before. Theoretically, users who return to a website again, will spend more time browsing your site compared to their initial visit. But to begin with, you need to make sure you get the messaging and offer right. And that’s where our retargeting expertise comes in.